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toprankmarketing





B2B marketers increasingly look to the power of search engine optimization (SEO) for building brand success.



Today's search marketing landscape is one of rapid changes, and keeping up-to-date with ever-shifting SEO machinations and technical search intricacies can be more than a full-time job for top B2B SEO professionals.



To help you hit the ground running, we've got a wealth of SEO insight from 12 of the world's leading search subject matter experts that you can use to inform your 2021 SEO strategy.



The following infographic




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What if you realized five of the most common pieces of SEO advice out there are wrong? Let's set the record straight on SEO misconceptions.

The post Social Signals Impact Rankings & 4 Other SEO Misconceptions appeared first on Search Engine Journal.


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Millions of WordPress sites affected by vulnerabilities in Elementor add-on plugins

The post Vulnerabilities in 17+ Elementor Add-on Plugins for WordPress appeared first on Search Engine Journal.


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searchenginejournal

Curious about Instagram facts in 2019? Get up-to-date stats about everything from Instagram ads, Stories, usage, and more!

The post 44 Instagram Statistics and Facts for 2021 appeared first on Search Engine Journal.


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searchenginejournal

Yahoo Answers comes to a close on May 4 with no plans to provide an archive of the website’s 16 years of content.

The post Yahoo Answers Shutting Down May 4, Content Will Not Be Archived appeared first on Search Engine Journal.


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searchenginejournal

Google shared information about the Privacy Sandbox's most recent conversion measurement proposals - here's what we know.

The post Google Shares the Privacy Sandbox’s Most Recent Conversion Tracking Proposals appeared first on Search Engine Journal.


SEO



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searchenginejournal

Earned media, though more difficult to achieve, can drive massive brand benefits. See 4 types of earned media here and who's doing it right.

The post 4 Types of Earned Media & Who Is Doing It Right appeared first on Search Engine Journal.


SEO



199
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searchenginejournal

A recent update to how Google detects soft 404s is resulting in innocent websites losing their rankings

The post Bug in How Google Detects Soft 404s May Be Causing Traffic Losses appeared first on Search Engine Journal.


SEO



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searchenginejournal

SEJ's CEO pulls back the curtain for a peek at how our team thrived, stumbled, and embarked on a company transformation during the pandemic.

The post New Faces & Animal Bros: Search Engine Journal Takes On 2021 appeared first on Search Engine Journal.


SEO



198
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searchenginejournal

Two Brainstorm Force addon plugins for Elementor were discovered to have vulnerabilities affecting over a million websites.

The post 3rd Party Elementor Plugins Vulnerability Affects +1 Million appeared first on Search Engine Journal.


SEO



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searchenginejournal

With the first major migration to FloC beginning in Q2 of 2021, what happens to PPC campaigns? Learn how to prepare here.

The post How Do I Get My PPC Campaigns Ready for a Cookieless World? appeared first on Search Engine Journal.


SEO



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searchenginejournal

There are many considerations, interpretations, and implementations of the hreflang framework. Learn how to properly use and structure hreflang tags for multilingual websites here.

The post How to Use Hreflang for a Multilingual Website appeared first on Search Engine Journal.


SEO



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searchenginejournal

Pinterest implements a mandatory code of conduct, called the Creator Code, aimed at maintaining a positive experience for all users.

The post Pinterest Has a New Code of Conduct All Users Have to Follow appeared first on Search Engine Journal.


SEO



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searchenginejournal

Looking for a reliable core rank tracker? Discover how SEOmonitor's newly optimized features can meet your SEO agency's needs and achieve your goals.

The post SEOmonitor’s New Rank Tracker: Faster, Data-Rich, Designed for SEO Agencies appeared first on Search Engine Journal.


SEO



195
33 Views
searchenginejournal

Yelp's latest local economic impact report reveals that searches for diverse businesses grew significantly over the past year.

The post Yelp Reports Major Growth in Searches For Diverse Businesses appeared first on Search Engine Journal.


SEO



194
45 Views
searchenginejournal

Facebook Analytics will stop being accessible after June 30, 2021, which gives marketers less than three months to export their data and find other solutions.

The post Facebook Analytics is Shuttering on June 30 via @MattGSouthern appeared first on Search Engine Journal.


SEO



194
46 Views
searchenginejournal

Leading SEO at a digital marketing agency or growing an agency of your own can be risky. These lessons can help you out.

The post 7 Lessons From Leading SEO at a Digital Marketing Agency via @Stevenvvessum appeared first on Search Engine Journal.


SEO



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searchenginejournal

In the entertainment industry, content is the product — and they know how to market it. Here are 7 things content marketers can learn.

The post 7 Things Content Marketers Can Learn From the Entertainment Industry appeared first on Search Engine Journal.


SEO



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searchenginejournal

Learn about regular expression filtering in Search Console, platforms and content optimization, and new Microsoft Advertising features on Marketing O'Clock.

The post Search Console Introduces Regex Filters & More Digital Marketing News appeared first on Search Engine Journal.


SEO



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searchenginejournal

More adults in the US use YouTube than any other social network, according to a study from Pew Research Center.

The post YouTube Used By More US Adults Than Any Other Social Network appeared first on Search Engine Journal.


SEO



191
26 Views
searchenginejournal

Find everything you need to know about Pinterest Video Ads, Static Ads, Shopping Ads, Carousel Ads, retargeting & more in this guide to promoted Pins.

The post Pinterest Ads: The Definitive Guide to Promoted Pins appeared first on Search Engine Journal.


SEO



191
27 Views
searchenginejournal

Today Google launches the product reviews search algorithm update, designed to rank well-researched, in-depth content over brief product summaries.

The post Google Product Reviews Update Goes Live in Search Results appeared first on Search Engine Journal.


SEO



190
20 Views
searchenginejournal

DuckDuckGo announces plans to block FLoC, Google’s new way of tracking users’ web browsing activity in Chrome.

The post DuckDuckGo Announces Plans to Block Google’s FLoC appeared first on Search Engine Journal.


SEO



190
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searchenginejournal

Want your WordPress website to get more traffic and higher organic search rankings? Our new ebook covers all the SEO best practices.

The post WordPress SEO Guide: Everything You Need to Know [Ebook] appeared first on Search Engine Journal.


SEO



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searchenginejournal

Wix negative attack ads against WordPress met with disapproval in search marketing community

The post Wix Negative Ads Against WordPress Generate Backlash appeared first on Search Engine Journal.


SEO



186
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searchenginejournal

The travel industry is fiercely competitive. Learn how to craft email marketing campaigns that get noticed and win conversions for your travel business.

The post 6 Email Marketing Tips for Winning Travel Industry Campaigns via @seo_travel appeared first on Search Engine Journal.


SEO



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searchenginejournal

WordPress and Wix exchange accusations and negative attack ads. Wix publishes open letter to Matt Mullenweg

The post Wix and WordPress Tensions Rise appeared first on Search Engine Journal.


SEO



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searchenginejournal

Automation is a powerful tool, and PPC success comes when we match that power with intent and follow through in our campaign plans. Read on.

The post PPC Automation, Human Input & Follow Through = Secret Sauce via @john_a_lee appeared first on Search Engine Journal.


SEO



185
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searchenginejournal

Supplemental landing pages dilute content signals and cause ranking visibility loss over time. Learn how partial migration may help with SEO issues such as these.

The post How to Solve Legacy Content Issues with a Partial Migration via @kas_tweets appeared first on Search Engine Journal.


SEO



184
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searchenginejournal

The Clubhouse "data leak" has the hallmarks of a scraper bot downloading public information, appears to not be a hack.

The post Clubhouse “Leak” Might Be a Simple Data Scrape appeared first on Search Engine Journal.


SEO



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searchenginejournal

Learn how multi-location retailers can use Google Merchant Center to uncover a treasure trove of data to power local SEO campaigns.

The post Google Merchant Center: A Local SEO Goldmine for Retailers appeared first on Search Engine Journal.


SEO



179
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searchenginejournal

Google's John Mueller advises that changing publishing dates on web pages will not improve search rankings if no significant changes were made to the content.

The post Google’s John Mueller: Changing Dates on Pages Won’t Improve Rankings appeared first on Search Engine Journal.


SEO



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